Helping to build the Care brands of tomorrow.
We want to help as many Care businesses improve their marketing as possible. Why? Because we want these companies to succeed, so that they can improve the services offered. We also want better care for all.
There are hundreds of marketing agencies out there to choose from. Splice of Lime saw a niche in the marketing managed services by sector experts. Agencies often offer services and a promise of great results but can’t deliver. This is because they either they don’t have the industry knowledge, or the groundwork hasn’t been done to convert the enquiries generated.
Kay started her comprehensive career in marketing following a creative background in art college and obtaining a degree in Product Design. Having worked in marketing for over 15 years, Kay entered the health and social care sector in 2021 through her roles in software houses.
It was during this time Kay found a deeper passion for the care sector. With so many individuals working on products and services which mean so much to them, she believed it felt right to continue to work on marketing within the sector.
Being a sector with typically low funding, it was clear that many businesses needed more support while in the infancy of their marketing journeys. This is why Kay founded Splice of Lime, a marketing agency specialising in Social Care, helping to build the Care brands of tomorrow.
Liz is a dedicated communications and marketing consultant with over 15 years’ experience in the social care and health sector. With a passion for enhancing the lives of individuals and communities, Liz leverages a unique blend of strategic insight and creative innovation to develop impactful marketing initiatives tailored to social care projects.
Having worked with a diverse range of clients, including non-profit organisations, local government, and the private sector, Liz understands the complexities and challenges within the care landscape. She specialises in crafting compelling narratives that resonate with stakeholders, foster community engagement, and drive positive change.
Connect with Liz to explore how she can help elevate your social care project through innovative communications and marketing strategies.
Sindy is a creative, self-motivated marketing professional with a talent for strategic marketing planning, innovative campaign execution and event management. With over 30 years’ experience in marketing for a range of high-profile companies including Dell Computers and Mercedes Benz, she excels in project-managing comprehensive marketing campaigns that captivate audiences and drive real results.
From conception to completion, she has a proven track record of creating dynamic marketing campaigns and seamlessly managing events that leave a lasting impression.
Ally is a freelance copywriter and expert wordsmith at crafting everything from press releases, blogs, and social media posts to website pages, case studies and newsletters.
With a varied and extensive background in creative copywriting, PR, journalism, marketing and communications, including experience writing for a variety of publications and audiences, Ally has the skills and know-how to produce customised, engaging, creative content for your business.
Find out more about Ally’s experience and view her portfolio here: https://mclarencopywriting.wordpress.com/
Dan is a videographer and photographer who has been helping businesses with their marketing since 2017. His background is in both long-form videos that are designed to increase the conversion rate on websites, as well as short-form videos specifically designed for social media.
As a member of the Splice of Lime team, he brings a vast amount of media knowledge (and equipment!) from multiple different industries which enables him to be ready for any situation that may need capturing, whether it’s an event, a customer experience or a product demo.
Examples of Dan’s work can be found at https://www.danieldennismedia.com/videography
Natalie is an experienced technical German translator with over 25 years’ service within the manufacturing industry. Natalie took the leap to launch her own business, Dunn Translations Limited, in 2020 and now operates as a Freelance Technical German Translator providing translation, proofreading and post-editing services.
Natalie’s range of experience makes her extremely familiar with the fundamentals of marketing – running campaigns, managing events, managing leads and customer data, dealing with Sales teams, and liaising closely with customers at all times to ensure that project and deadline requirements are met in full.

